Wild Australia, Taronga Zoo
Brief: Enhance the zoo’s indigenous fauna precinct with an easily identifiable and uniquely Australian wayfinding system.
Sydney’s world-famous Taronga Zoo created the Wild Australia walk to highlight native wildlife for local and international visitors. Partnering with Diadem, experts in architectural and retail signage, we created a ‘mini-brand’ with self-guiding solutions that visually portrayed the precinct without competing with the zoo’s broader site style.
The eucalypt icon, colour palette and textural materials took inspiration from our environment and clear exhibit signage was interspersed with oversized sculptural leaf trail markers. Our work is standing the test of time, enhancing the overall Australian experience and enabling visitors to navigate the precinct easily.
“Ikon’s proactive approach has resulted in a high-quality outcome. The staff were fantastic and made the project a pleasure to undertake. I have no hesitation in recommending Ikon for any project they choose to undertake and look forward to working with them in the future.”
Helen Bainbridge, Former Project Manager, Capital Works and Infrastructure, Taronga Zoo